Proof

Cases and campaign materials

Campaign examples and materials that help explain the environment, setup, and result.

Case study

3 May 2026

Case study: FMCG product campaigns in shopping-list apps

Several FMCG campaigns show how banners, add-to-list formats, text links and product suggestions can move products from exposure into shopping-list behavior.

FMCG brands examples include Hortex products growing 129% on shopping lists and Haribo appearing over 10x more often during the campaign show practical ad formats for grocery brands and increase product presence on shopping lists

Case study

3 May 2026

Case study: retail-chain promotions in shopping apps

Retail-chain campaigns in shopping and brochure-app environments show how retailers can support promotional offers while shoppers compare stores and plan visits.

Retail chains selected creatives were tapped 3x more often than in parallel campaigns described in the article support retail offers and keep the chain visible while shoppers browse promotions and plan store visits

Case study

3 May 2026

Case study: Listonic advertising for FMCG brands in the USA

The US Listonic market shows how FMCG brands can use shopping-list placements, add-to-list formats and retargeting around grocery-planning behavior.

US grocery shoppers the case identifies high-fit categories such as ready meals, sauces, snacks, nuts, and dairy products explain how Listonic advertising works in the United States for FMCG products

Case study

3 May 2026

Case study: Bundesliga campaign in German shopping apps

A Bundesliga campaign in Germany shows how shopping and brochure-app environments can support non-FMCG advertisers when the audience signal is strong.

Sports and entertainment the Sky Tickets ad was tapped twice as often as the same format in comparable Polish campaigns reach German users around Bundesliga interest through shopping and brochure-app media

Case study

3 May 2026

Case study: Moyee Coffee hyperlocation campaign in the Netherlands

A Moyee Coffee campaign in the Netherlands shows how hyperlocation targeting can turn a short event window into focused exposure for a grocery brand.

Coffee / event targeting the five-day campaign generated almost 1.5 million banner views in the described activation promote Moyee Coffee and support visibility around an Amsterdam coffee fair

Case study

3 May 2026

Case study: Agricola campaign in Romania with Grocery Magnet

The Agricola campaign in Romania shows how culinary-intent signals can support grocery-brand communication in an international market.

Poultry / grocery brand the first activation generated over 2 million views, followed by another campaign with over 1 million views reach Romanian shoppers interested in chicken recipes and promote Agricola products

Case study

3 May 2026

Case study: FMCG campaigns in Lithuania with Grocery Magnet

Several Lithuanian FMCG campaigns show how Grocery Magnet used audience targeting, RTB and CPC buying models for international grocery brands.

Lithuanian FMCG brands one campaign reached over 200,000 unique users, while another reached about 75,000 grocery decision-makers promote FMCG products to shoppers with relevant lifestyle and cooking interests

Case study

3 May 2026

Case study: Dia Espana campaigns with Grocery Magnet

Dia Espana campaigns show how a retail chain used Grocery Magnet repeatedly to support promotional communication across different selling moments.

Spanish retail chain the first campaign reached over 200,000 unique users, and later activations continued across Black Friday and promotional periods promote Dia Espana offers and support brand visibility in Spain

Case study

3 May 2026

Case study: Hungary tourism campaign with Grocery Magnet

A Hungary tourism campaign shows how grocery and recipe signals can identify audiences for adjacent categories when the message has a culinary link.

Tourism / culinary interest the campaign reached almost 4 million Polish internet users and generated almost 70,000 banner clicks promote Hungary to Polish internet users with interest in Hungarian cuisine

Case study

30 April 2026

Case study: chips and EURO 2024 in retail media

A chips campaign during EURO 2024 shows how retail media can support seasonal FMCG sales when the category has a clear consumption moment.

Snacks / chips the described campaign performance increased by 50% seasonal sales growth and brand visibility around an event

Case study

14 October 2025

Case study: retail chains with ROAS 7.73x in shopping apps

A retail-chain campaign in shopping-list and brochure-app environments generated ROAS 7.73x, more than 24,000 product adds, and a low add-to-list cost.

Retail chains ROAS 7.73x, more than 24,000 product adds, and PLN 1.70 add-to-list cost drive to store, promotion, and sales of retailer offers

Case study

13 October 2025

Case study: deli meats with ROAS 2.5x and stronger baskets

A deli-meat campaign in retail media increased basket strength by 10.7% and delivered ROAS 2.5x in the described measurement.

Deli meats ROAS 2.5x and +10.7% basket strength in the described measurement stronger category position and media efficiency

Case study

13 October 2025

Case study: OTC medicines with CTR 1.2% and ROAS 2.27x

OTC medicine campaigns in shopping apps reached CTR 1.2%, 18,349 add-to-list actions, ROAS 2.27x, and stronger basket indicators.

OTC medicines CTR 1.2%, 18,349 add-to-list actions, ROAS 2.27x, and +25.4% basket strength sales, add-to-list actions, and brand choice

Case study

19 September 2025

Case study: sweets campaign with ROAS 2.67x and stronger loyalty

A sweets campaign in shopping apps delivered ROAS 2.67x, more than 20,000 product adds, and a 53% increase in the loyalty indicator.

Sweets ROAS 2.67x and +53% loyalty indicator in the described campaign sales, trial, and brand loyalty